I'm writing to urge you to implement a clear and transparent policy for marketing to children. As you know, our country is facing an obesity epidemic, with one in three children overweight or obese. Food marketing affects children's food preferences and choices and is harming their health.  In 2011, children under 12 saw an average of 13 food advertisements per day.  Unfortunately, most of those were for unhealthy foods.
Two-thirds of the foods advertised to kids on Nick are unhealthy. Although junk food ads on Nickelodeon have decreased from a high of almost 90 percent of food ads in 2005 to 65 percent today, that is still way too many. 
I appreciate the steps you have taken to address the use of Nickelodeon characters to promote healthy food. However, your company must do more. Please adopt strong nutrition standards for advertisements and marketing through all of your child-directed media. It will have a positive impact on the food advertising landscape for children, children's health, and your company's reputation.
 Harris, Jennifer L. and Graff, Samantha K. Protecting Young People From Junk Food Advertising: Implications of Psychological Research for First Amendment Law. American Journal of Public Health. 2012. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3483979/
 Powell, Lisa M. Trends in the Nutritional Content of TV Food Advertisements Seen by Children in the US: Analyses by Age, Food Categories and Companies. Arch Pediatric Adolescent Medicine. 2013. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3674770/
 Milkshakes, Sugary Cereals, Candy: What Nickelodeon is Peddling to Kids, A Report, Center for Science in the Public Interest. September 13, 2016.